Make Money With Facebook Ads – Part 5
Okay people, I managed to put together yet another post for Facebook Ads. Now you will learn about testing campaigns and how to tell whether or not you should increase your budget and let your ads loose. The most important factor in this lesson will be how much you are paid for each lead / sale for the item or w/e it is you are promoting.
The first step is to go ahead find your offers, get some ads together, and set a budget to test with. I would say $10 or $15 should be enough for you to get your feet wet… This again will be determined by the offer you are promoting and here is why: Lets say you have an offer that converts at $2.50 a lead for migraine pills and another offer that converts at $22.00 a lead for baby diapers. You get your ads set up and within an hour your test budget has been used for both campaigns and you have some data to work with. If your CPC was an average $.28 cents per click we walk away with around 35 clicks. Lets say that in each campaign, only 2 clicks converted. Offer 1 only made us $5.00 so we ended up loosing $5 on that offer. On our second offer however, those two clicks converted into $44.00, a $34 profit from a $10 test. Not bad!
If you have not figured it out yet, Facebook traffic is very finicky. You can get 100+ clicks a day and only see 1 conversion for a $3.00 lead that cost you $25+ to generate. The big tip here is TEST, TEST, TEST! I have had much more success with offers that take more to complete than simple zip-submit offers. If anyone has questions or ideas for another “MMWF” post let me know!
I’ve had some clients play with facebooks ads and ended up loosing money. Is anyone making any real money with facebook?
Honestly…. You can. You just have to be quick and really do some work to find trends with your ads.
Also, you can make money with http://www.hiadults.com – Adults Social Network. you just need to be very active to earn more money.
It seems like a split test system will make your life easier here. Do you actually use one?
looking into what geeks on steroids said, is there any means by which one can really test the money making market on facebook before investing a dime?
I think the only way to test something is to do it… I recommend staying away from Facebook if you are worried about spending money to get started. While its not really hard to make money you will need to do testing to find what works for you.
The problem with most social networks, is that most people are conditioned to ignore ads, and if they come guided by their curiosity, many will do so skeptically. The best posible convertion rates come from search engines, or, if you have a well honed social network of contacts.