I was just screwing around on Twitter and noticed @shoemoney talking about his blog being DOSed by someone (most likely a botnet.) As far as I know I think he runs his blog on his own server with memcache and all kinds of tools to reduce page load and resource hogging. But this brings up an interesting view. Jeremy gets paid by a lot of private advertisers to run ads and making over $300K on month on them means they are paying a premium for space on his blog.

The blog has been down most of the day and he is working on a solution. But, if he can’t get it back online within a week or so I bet some advertisers are going to be a little miffed. If he doesn’t shell out credit I wonder if they will leave. If your blog went down due to a hacking or something for more than a week, would you be able to take the hit? I know a lot of people who fail to even backup their databases and what not. Having a new backup emailed to you every hour is very handy, and very easy with some of the backup plugins for WordPress. A word of caution to anyone who is developing a trafficked site as with success comes envy and some people like to play rough.

I know Jeremy has a strong background with security and linux enviroments so it should not be an issue for him to get back online. However he is away right now (good planning by the attacker…) so it may take some time before shoemoney.com is back to full operation.