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		<title>Don&#8217;t Be Afraid To Demand A Fair Price For Your Ad Space</title>
		<link>http://www.smmguru.com/2008/11/26/dont-be-afraid-to-demand-a-fair-price-for-your-ad-space</link>
		<comments>http://www.smmguru.com/2008/11/26/dont-be-afraid-to-demand-a-fair-price-for-your-ad-space#comments</comments>
		<pubDate>Wed, 26 Nov 2008 16:57:55 +0000</pubDate>
		<dc:creator>Tyler</dc:creator>
				<category><![CDATA[Monetization]]></category>
		<category><![CDATA[SMM Guru]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[ad spaces]]></category>
		<category><![CDATA[ads]]></category>
		<category><![CDATA[annoying things]]></category>
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		<guid isPermaLink="false">http://www.smmguru.com/?p=496</guid>
		<description><![CDATA[One of my biggest pet peeves is when someone emails me with an advertising offer and then when I give them a fair quote they go and change everything up to try and push the limits. For instance, this particular advertiser was interested in purchasing an undisclosed number of text links ads within content. After [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-235" style="float:left; margin:0 10px 0 0;" title="sillyrabbit" src="http://www.smmguru.com/wp-content/uploads/2008/09/sillyrabbit.gif" alt="" width="370" height="267" />One of my biggest pet peeves is when someone emails me with an advertising offer and then when I give them a fair quote they go and change everything up to try and push the limits. For instance, this particular advertiser was interested in purchasing an undisclosed number of text links ads within content. After giving them a quote, they came back with a totally different offer and tried to low ball me on the price. Not only is this annoying because it takes time to price everything out, but automatically I don&#8217;t even want to be bothered in sending them an updated quote because it tells me they are cheap asses and I am here to make money.</p>
<p>Their new offer consisted of paragraphs of text that would be inserted across Smmguru.com and contain no more than three links per paragraph. How we got from text links to paragraphs of links I don&#8217;t know but why they would think a text link and a paragraph should be the same price I do not know. Don&#8217;t get the nature of this post confused. I am simply saying that most likely the people who are going to email you offers will try to get as much as they possibly can for nothing. <strong>That&#8217;s why its important to know the value of your ad spaces, what you can get from other advertisers, and what affects the ads could potentially have on your site and its visitors.</strong></p>
<p>Don&#8217;t be afraid to reject an offer, if you sell your self short you will be kicking yourself in the ass later when you realize that selling lifetime paragraphs of text for $10 a pop was not nearly worth it lol. My favorite technique for dealing with these situations is to reply with the highest amount I see fit and see how the advertiser reacts. Surprisingly they will often take the deal (within reason) or give you another offer slightly below what you requested. Its a tricky game but when played well you can easily get ten fold what you would have otherwise if you settled for the quick payment.</p>
<p>Also keep in mind that not every ad space you sell has to be a &#8220;lifetime link.&#8221; You will find that most offers that involve big bucks will come in monthly or quarterly packages. Personally when I see people asking to buy a lifetime link I want to respond with an &#8220;lol are you serious?&#8221; I find it funny that people think they can put a value on a &#8220;lifetime link&#8221; as <strong>the exact value will most likely change dramatically over the lifespan of your website or blog.</strong> Because of this I will give the following tip: <strong>Instead of jacking up the price for a lifetime offer, instead give them a fair monthly rate knowing that later on you can make changes.</strong> Not only will you make more coin, but you can adjust the price as your site grows.</p>
<p>Just a few things to think about while you are stuffing your faces for the next days. I bet if you took this coming weekend to re-evaluate all of your advertising relations you will see that you could easily start to fine tune prices and increase your ad income.</p>
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